ABOUT 2018-08-28T01:18:24+00:00

Knowledge witheld is knowledge wasted

Knowledge + Experience = Wisdom


Who I Am

JJake Holness is a prime-mover in the health and fitness industry. His main focus is the human experience with its application to high-performing health and fitness professionals who are following their dreams of building sustainable and profitable businesses.

As an exercise scientist he holds two degrees in Human Anatomy and Physiology. His business also oversees the service delivery of a team of personal trainers who are engaged in training over a thousand clients on a weekly basis.

Jake is a positive disrupter in the health and fitness industry who has worked with thousands of people. Jakes’ studies have taken him overseas, put him next to industry leaders and he has been on the leading edge of the service delivery in the fitness industry.

Learn More

Jake Holness is on a mission to empower through inspiration. Trained as a university tutor and health and wellness expert, Jake has a unique 7 year background in human movement, communication, mindset and the art of biohacking (learning, memory, consistency, persistence, determination). He provides those with whom he works with an unmatched unique advantage. Having worked with and facilitated groups and one-on-one sessions for thousands of people he is effective and efficient at delivering his content.

In addition, Jake is a university tutor focusing on underprivileged students with learning difficulties in the areas of human anatomy, physiology and movement.

My Story

Jake’s passion for the human mind and body and the way it adapts in everyday life, started at an early age. Many who have met Jake would agree that he is a strangely unique blend between the academics and the practical. Through a string of physical and mental setbacks, Jake was out pursuing the journey of ultimate mind and body health and wellness.

Firstly with the goal of understanding his own body, Jake immersed himself in his studies and practice. Holding two degrees in Human Anatomy and Exercise Physiology Jake is a continuing Exercise Scientist who believes knowledge is important but “knowledge withheld is knowledge wasted.” He continues to uphold a high emphasis on his own learnings, and he lets this passion flow through expression and sharing this knowledge to others.

Set on the path to become an Exercise Physiologist in the health and wellness industry, Jake currently works with up and coming health professionals and business owners in the areas of upskilling fitness professionals, career direction, productivity and business development. His business is responsible for overseeing the upskilling and service delivery of personal trainers who are engaged in training over a thousand clients on a weekly basis. His highly efficient and effective nature allows productivity in the areas that matter most which enables him to perfectly balance his career, academics and personal life.

Jake is also an academic coach, currently tutoring students and fitness professionals in the areas of Human Anatomy, Exercise Physiology and Biology. He holds a high emphasis on effective and efficient study habits, productivity and mindset. He is extremely passionate about empowering those to do what inspires them and helps others create a future that they are inspired to live into.

My Mission

Jake’s mission is to empower and support up and coming health and fitness professionals with the knowledge, skills, experience, mentorship, direction and confidence to become exceptional experts in their field. “You will leave feeling inspired, motivated and empowered to move forward powerfully doing the things you love!” He does this by next level coaching in the areas of personal development, service delivery, client experience, upskilling knowledge of the human body and business development. Jake’s bridging the gap between the allied health professions and the fitness industry. He brings the knowledge, skill sets and experience of health and fitness coaches in the industry to a standard that has never been seen before, and surpasses all expectations that is currently found in the fitness industry.


My Qualifications

Jake currently holds:

  • A majored in Human Anatomy and Physiology completed in the Bachelor of Science, University of Melbourne.
  • Studies in Exercise Physiology, Neurophysiology and Exercise Nutrition, University of California, San Diego.
  • A Bachelor of Exercise Sports Science at the Australian Catholic University.
  • Certificates 3 & 4 in Fitness
  • Senior Level First Aid & CRP
  • Police and Working with Childrens Check

Lastly Jake is currently he is further developing his knowledge and experience in the areas of human movement in the Masters Clinical Exercise Physiology program at the Australian Catholic University.

My Services

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